Presentation

This is a Pitch Deck I designed for Wellnest, where I not only created the visual identity but also led the branding strategy from concept to execution. By incorporating user-centered design principles, I ensured the deck was not only aesthetically compelling but also aligned with the overall user experience (UX) goals. Throughout the project, I utilized a cross-platform design approach to ensure consistency across both digital and print formats.

As part of the process, I developed key wireframes and prototypes to visualize the information architecture and enhance the user interface (UI). Additionally, I integrated a comprehensive content strategy to ensure that the messaging resonated with the target audience. I also performed several rounds of A/B testing to fine-tune the design and ensure it effectively conveyed the brand guidelines. The outcome was a seamless presentation that not only captured the essence of Wellnest's brand but also engaged users throughout their customer journey.