Mirena

I have extensive experience in pharma design, with a focus on creating compelling marketing collateral and digital design assets. Throughout my career, I’ve developed a wide range of ad creatives, including landing pages and other user interface (UI) elements, as part of integrated campaigns for global healthcare brands like Mirena, a Bayer brand. These projects required a strong understanding of branding and visual communication, ensuring brand consistency across all touchpoints.

I specialize in cross-platform design that not only looks great but also enhances the user experience (UX), making sure every design is optimized for both desktop and mobile. My experience in conversion optimization ensures that each piece of digital content—whether it's a banner ad or a patient education resource—is designed with clear digital strategy in mind to drive engagement and results. I also collaborate closely with copywriting teams to ensure that messaging aligns with both medical regulations and marketing goals, providing a cohesive and effective experience for the target audience.