FTD PPT Presentation

I designed a 73-page PowerPoint presentation for FTD, focusing on delivering a visually engaging experience that aligned with their brand identity and creative direction. Each slide was meticulously crafted to ensure visual storytelling through strategic use of typography, color theory, and a consistent layout design that maintained a strong visual hierarchy. With a blend of graphic design and motion graphics, I integrated interactive design elements to enhance audience engagement while ensuring a smooth flow of information.

To make the presentation both visually compelling and easy to navigate, I implemented infographics and graphic assets that supported key messaging and brand consistency. The project also required an in-depth understanding of information architecture and concept development to ensure the presentation was not only aesthetically appealing but also functional and effective in delivering FTD’s vision. Through this process, I adhered to established brand guidelines to maintain consistency across all slides, resulting in a cohesive and impactful digital design that truly reflected the company's core values.