Conference

This is a conference program book I designed, where I focused on creating a cohesive visual identity that aligns with the event's branding and overall theme. The layout design was carefully crafted to ensure clarity and ease of navigation, while also embracing a modern aesthetic. I paid close attention to typography to ensure it both complements the content and enhances user experience (UX), making the program easy to read and engaging.

Throughout the project, I worked on the concept development and collaborated with the client to refine the creative direction. The design integrates both digital and print design principles, creating a seamless transition between the two mediums. A key challenge was balancing visual storytelling with functional user interface (UI) design for the program’s interactive elements. Each page was designed with an understanding of composition and color theory to create a visually appealing and cohesive experience from start to finish.