Afluencer Brochure for a Las Vegas Trade Show
I had the opportunity to lead the creative direction for a brochure designed for Afluencer, which was showcased at a Trade show in Las Vegas. My role encompassed all aspects of the graphic design process, from concept development and layout design to finalizing the print collateral. In order to align with Afluencer's visual identity, I focused on maintaining brand consistency across all elements, ensuring that the typography, color palette, and imagery all resonated with the company's overall branding strategy.
Leveraging tools like Adobe Creative Suite, I created a piece that was not only visually compelling but also highly functional for the event audience. The marketing materials incorporated elements of interactive design to engage attendees, providing them with a seamless user experience (UX). Additionally, the brochure served as a critical part of the broader content strategy, enhancing Afluencer's ability to capture leads and elevate their presence at the event.